Every now and then, I can spot some gems in NTUC, not as often as in the case of Cold Storage though. Hirota ice cream puffs are one of them.
Generous big dollop of creamy flavourful ice cream wrapped in a thin puff pastry puff, it trumps over those generic custard cream puffs whose filling is made from custard mix instead of egg and milk. The matcha one is saturated with the aroma and slight bitter taste of matcha. In fact, the matcha ice cream puff is probably one of the few supermarket matcha products that really has the strong taste of matcha. Other matcha desserts and snacks mostly bear resemblance to matcha in colour only. So not surprisingly, the boxes of matcha puffs are snapped up pretty fast when stocked up at the ice cream section of NTUC Xtra. Strawberry and vanilla ones are good also.
Since I had seen this product and brought two boxes, I had went on to buy twenty boxes to treat others. Everyone in the family loves these puffs.
Country of Origin: Japan
Where to get this: NTUC
